Privacy Policy

1. Information We Collect

When you use the Wedding Budget Calculator, we may collect the following categories of information:

• Usage Data: Automatically collected data such as your IP address, browser type, referring/exit pages, date and time stamps, and clickstream data.
• Voluntarily Submitted Data: If you choose to request our free 25-page budget PDF, we collect the email address you provide. We never sell, rent, or share this email with third parties for their own marketing purposes.
• Calculator Inputs: The city, guest count, and style tier you select are processed exclusively in your browser. These values are stored as URL search parameters and are not transmitted to our servers unless you submit the lead form.

2. Cookies and Tracking Technologies

We and our third-party partners use cookies and similar tracking technologies to analyze trends, administer the site, track users’ movements around the site, and gather demographic information about our user base.

Third-Party Advertising: We use third-party advertising companies (such as Google AdSense) to serve ads when you visit our website. These companies may use cookies and web beacons to collect non-personally identifiable information about your visits to this and other websites in order to provide advertisements about goods and services of interest to you.

You can opt out of personalized advertising by visiting Google’s Ads Settings or www.aboutads.info.

3. How We Use Your Information

• To provide, operate, and maintain our website and calculator tools.
• To send you the requested budget PDF guide if you opt in via the lead form.
• To analyze usage patterns and improve our calculator’s accuracy and UX.
• To comply with legal obligations and enforce our Terms of Service.

4. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), our legal basis for collecting and using the personal information described in this Privacy Policy depends on the data concerned and the specific context in which we collect it. We process personal data only where:

• We have your consent to do so (e.g., when you submit the PDF form).
• The processing is in our legitimate interests and is not overridden by your rights.
• We have a legal obligation to process your personal data.

5. Your Data Rights (GDPR & CCPA)

Depending on your jurisdiction, you may have the right to:

• Access the personal data we hold about you.
• Request correction or deletion of your personal data.
• Object to or restrict processing of your personal data.
• Data portability (receive your data in a structured, machine-readable format).
• Withdraw consent at any time (without affecting the lawfulness of prior processing).

California residents may also request information about our disclosure of personal data to third parties for their direct marketing purposes under California’s “Shine the Light” law. We do not share personal data with third parties for their own direct marketing purposes.

To exercise any of these rights, contact us at privacy@yourweddingdomain.com.

6. Children’s Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal data, please contact us so we can delete it.

7. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date. Continued use of the site after changes constitutes acceptance.

8. Contact

For questions about this Privacy Policy, email us at privacy@yourweddingdomain.com.